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No Bullsh*t Branding: A Step-by-Step Guide to Discover, Design, and Deliver Your Brand
By James Martin
Hardcover
$40.00
By James Martin
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Stop selling pretty logos. Start building brands that work in the real world.
Do inflated processes, branding jargon, and performative “thought leadership” leave you feeling like creativity is not enough or that you must become a brand psychologist to be taken seriously? In No Bullsh*t Branding, James Martin (Made By James), partner at Lincoln Design Co, strips branding back to what it truly requires. No mystique. No posturing. No bloated decks. Just clear tools and creative confidence to bu...
Do inflated processes, branding jargon, and performative “thought leadership” leave you feeling like creativity is not enough or that you must become a brand psychologist to be taken seriously? In No Bullsh*t Branding, James Martin (Made By James), partner at Lincoln Design Co, strips branding back to what it truly requires. No mystique. No posturing. No bloated decks. Just clear tools and creative confidence to bu...
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