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Objective Based Selling: How to sell more material handling equipment (by focusing on the customer instead of the stuff)

By Gary T Moore
Paperback
$46.95
By Gary T Moore
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Objective Based Selling is a material handling industry acclaimed book describing in detail: How to sell more material handling equipment by focusing on the customer instead of the stuff!! George Sefer, Vice President of Sales, Atlas Toyota Material Handling Equipment (Chicago), has stated: "Objective Based Selling continues to be the most effective formal sales education I have ever received. In this book, you'll learn how to... * Use open ended questions to get the customer to tell you ho...

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