One Simple Idea, Revised and Expanded Edition: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work

One Simple Idea, Revised and Expanded Edition: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work

by Stephen Key

Hardcover(Revised)

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Product Details

ISBN-13: 9781259589676
Publisher: McGraw-Hill Professional Publishing
Publication date: 10/06/2015
Edition description: Revised
Pages: 288
Sales rank: 170,750
Product dimensions: 6.20(w) x 9.10(h) x 1.20(d)

About the Author

Stephen Key, founder of the coaching business inventRight, has successfully licensed more than 20 simple ideas in fields as diverse as the toy, beverage, athletic, music, and drug industries. Collectively, his creations have sold more than half a billion units and generated billions of dollars of revenue. Along the way, they have enabled him to design the Licensing Lifestyle of his dreams, which includes living in Lake Tahoe and traveling around the world for months at a time with his family, all while managing his business affairs merely with an iPhone. His course has attracted more than ten thousand students around the world whom he teaches to do the same.

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One Simple Idea, Revised and Expanded Edition: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work 5 out of 5 based on 0 ratings. 1 reviews.
Anonymous More than 1 year ago
If you have an idea that you want to market and turn into a reality, I would highly recommend reading this book. Stephen Key does a fantastic job sharing his experiences with the readers along with educating them every step of the way. I have dozens of ideas and never knew where and even how to begin. I thought filing for a patent was the only option I had for protecting my ideas. I soon found out I was wrong. I found myself at a dead end because I did not have the money to file for one. Stephen talks about the different options people have to secure their ideas. I followed the 10 steps and executed my pitch to a high-end brand. I wouldn't be where I am if it weren't for Stephen. He prepares every reader what to expect during the process and helps them each step of the way. I would suggest looking at his coaching program, InventRight, you will learn a great deal.