Online Marketing and its critical success factors
By Katie Maingi
eBook
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By Katie Maingi
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Document from the year 2012 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, , language: English, abstract: Online marketing has become a popular technique that helps organizations to reach global customers. Though most organizations are using wide-range of online marketing strategies, some of them are unable to identify various factors that contribute to success of online marketing. To help organizations to identify these critical success factors, thi...























