Organizational Semiotics: Multimodal Perspectives on Organization Studies
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By Louise Ravelli (Editor), Theo van Leeuwen (Editor), Markus A. Höllerer (Editor), Dennis Jancsary (Editor)
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This edited volume brings together two largely separate fields – organization studies and multimodal social semiotics – to develop an integrated research agenda for the novel interdisciplinary field of ‘organizational semiotics’.
Organizations, whether for profit, non-profit, or governmental, dominate much of everyday life, and multimodal communication is not only an output of organizations, but is also constitutive of them. This volume argues in particular for the importance of organizatio...


