Persuasion and Power: The Art of Strategic Communication

Now more than ever, in the arenas of national security, diplomacy, and military operations, effective communication strategy is of paramount importance. A 24/7 television, radio, and Internet news cycle paired with an explosion in social media demands it.

According to James P. Farwell, an expert in communication strategy and cyber war who has advised the U.S. SPECIAL OPERATIONS COMMAND and the Department of Defense, and worked nationally and internationally as a media and political consulta...