Private Tutoring Entrepreneurs in China: Narratives and Sensemaking in Multiple Social Cognitive Spaces

Embarking on a captivating journey into the heart of private tutoring entrepreneurship in China’s bustling Chongqing region, Li Jun unveils the untold stories of private tutoring entrepreneurs, exploring their sensemaking processes through Karl Weick’s theory of organizing.

With rich narrative inquiry, the book delves into the strategies, challenges, and triumphs of private tutoring entrepreneurs, offering invaluable insights into the dynamic landscape of the industry. From the strategic use...