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Produktpolitik als Instrument im Marketing

By Valentin Wurth
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$18.51
By Valentin Wurth
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Studienarbeit aus dem Jahr 2012 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, Hochschule Offenburg, Veranstaltung: Seminar Marketing, Sprache: Deutsch, Abstract: Inhaltsverzeichnis Abkürzungsverzeichnis………………………………………………………….…….....III Abbildungsverzeichnis…………………………………………………………..……....IV 1 Einleitung………………………………………………………………….……………....1 2 Begriffsklärungen und Einordnung der Produktpolitik in den Gesamtzusammenhang…………………………………………………………….………….….…... 2 2.1 Begriffsd...

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