Professional Writing Guide: Writing well and knowing why

The Professional Writing Guide is for people who wish to improve the quality of their documents and the efficiency of their writing.

Busy executives and other writers in organisations, who may spend between 30 and 80 per cent of their working time writing, will find it invaluable because it clearly outlines the principles that underlie effective documents. This book will enable executives to write confidently, competently, and persuasively.

High quality output is crucial to a company's image ...