The Psychology of Investing

While traditional finance focuses on the tools used to optimize return and minimize risk, this book shows how psychology can explain our decisions more than financial theory. Analyzing how investors behave in the real world, this classic text delves into the ways biases influence investment behavior, and how overcoming these biases can increase financial success.

Now in its eighth edition, the book features:

• an easy-to-understand structure, illustrating psychological biases as everyday beha...