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Public Relations: An Easy, Step-by-step Guide to Creating a Public Relations Plan

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In this eBook, Public Relations, An easy, step-by-step guide to creating a small business public relations and media plan, you will find a step-by-step guide for creating publicity for your business without having to hire a PR firm. Learn what public relations (PR) is and isn’t and discover how you can make PR part of your marketing strategy.

Aim to become your own PR agency
Become familiar with media planning
Structure of a press release that gets media attention
Develop an effective medi...