Running the Riders: My Decade as Ceo of Canada's Team
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The Saskatchewan Roughriders were mired in mediocrity, a decent football team that couldn’t advance to the Grey Cup as the franchise worked its way out of financial distress and tried to reconnect with its fan base. In 2004, offensive lineman-turned-educator Jim Hopson was hopeful that the Roughriders directors would hire him as the team’s first full-time president and CEO. He believed that the team, with its incredible fan base, could become a successful business that consistently posted s...























