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Sales Secrets For Product Managers: Tips &Techniques For Product Managers To Better Understand How To Sell Their Product

By Jim Anderson
Paperback
$12.97
By Jim Anderson
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When you became a product manager, did anyone take the time to mention to you that you were signing up to become a member of your company's sales department? You might have thought that you were joining the marketing department, but if your product doesn't sell, then you won't be holding on to your product management job for long!

What You'll Find Inside:

  • HOW TO WORK WITH SALES
  • PRODUCT MANAGERS & RFPS: IT'S A LOVE / HATE THING
  • HOW PRODUCT MANAGERS CAN MANAGE A COMPLEX SALE
  • A 3-STEP PRODUC...

Categories

BusinessMarketing & SalesMarketingDirect Marketing