Sales Support Operations: How to Use Artificial Intelligence and Digitalization Applications to Improve Processes

This book helps sales professionals, support teams, process improvement experts, and internal consultants to reduce operational complexity to improve sales operations. In addition to proven process methodologies, it discusses how to integrate leading-edge technologies, such as Artificial Intelligence (AI), work task mining, digitalization, and data governance to reduce process complexity and friction.

It is estimated that salespeople spend less than 50% of their time selling products or serv...