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Scenario-Focused Engineering: A toolbox for innovation and customer-centricity

By Austina De Bonte, Drew Fletcher
eBook
$47.99
By Austina De Bonte, Drew Fletcher
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Blend the art of innovation with the rigor of engineering

Great technology alone is rarely sufficient to ensure a product’s success. Scenario-Focused Engineering is a customer-centric, iterative approach used to design and deliver the seamless experiences and emotional engagement customers demand in new products. In this book, you’ll discover the proven practices and lessons learned from real-world implementations of this approach, including why delight matters, what it means to be customer...

Categories

Computer ProgrammingSoftware EngineeringGeneral Software EngineeringSoftware Development * Programming