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Selling Latin America

By William Edmund Aughinbaugh
Hardcover
$33.95
By William Edmund Aughinbaugh
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"Selling Latin America: A Problem in International Salesmanship; What to Sell and How to Sell It" by William E. Aughinbaugh offers a fascinating glimpse into the world of international trade and commerce in Latin America. Originally published in the early 20th century, this historical text explores the intricacies of salesmanship and marketing strategies employed in the region.

Aughinbaugh delves into the challenges and opportunities presented by exporting to Latin American markets, providi...

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