Your website is useless if no one can find it on the Internet. Not only that if your company relies on its website for marketing your product or service it can mean the difference between being in business and being out of business.
If your company is going to succeed on the Internet, optimizing your web site for good search engine optimization (SEO) is a requirement. The telephone book is almost a useless tool and is helpless against great SEO and SEM techniques. Being on page one of a Google or Bing seach is the equal to having your business in a full page ad in the telephone book 5 years ago.
This book is written by one of the most noted and accomplished experts in the field of SEO and provides you with the proven guidelines, cutting-edge techniques, tips and the how-to's for planning and executing a comprehensive SEO strategy.
This is one of the first books to cover the Bing search engine in-depth. It tackles how to submit your website to the search engines, basic to advanced optimization techniques, learn how to determine trophy keywords, keyword density, little known tricks, how to properly perform SEO copywriting, blogging, use social media, learn what you need to do for Google Caffeine, learn things only the SEO pros know, learn how to increase your rankings, this is the only guide you need for 2011!
|Publisher:||Royal House Publishing|
|Sold by:||Barnes & Noble|
|File size:||3 MB|