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Shtick to Business: What the Masters of Comedy Can Teach You about Breaking Rules, Being Fearle

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What do comedians know about killing it in business? Just ask a behavioral economist who teaches MBAs by day and decodes comedy by night. Dr. Peter McGraw—a business school professor, professional speaker, and founder of the Humor Research Lab (aka HuRL)—translates the genius and madness of the world's funniest people into powerful prescriptions for professional success. Drawing on cutting-edge research, case studies, and his own comedy successes (and failures), Peter reveals surprising bus...