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Social, Mobile, and Emerging Media around the World: Communication Case Studies

By Kathryn E. Anthony (Contribution by), Francisco Cabezuelo-Lorenzo (Contribution by), Joe Cruz (Contribution by), Karen Freberg (Contribution by), Erin E. Gilles (Contribution by), Gregor Halff (Contribution by), Heather J. Hether (Contribution by), Alexander V. Laskin (Contribution by), Anna A. Laskin (Contribution by), Matias Lievonen (Contribution by), Ismael Lopez Medel (Contribution by), Vilma L. Luoma-aho (Contribution by), Evgeniya D. Malenova (Contribution by), Swateja Nimkar (Contribution by), Joshua D. Phillips (Contribution by), John J. Powers (Contribution by), Alane L. Presswood (Contribution by), Karen C. Theveny (Contribution by), Mia Virolainen (Contribution by), Kevin Y. Wang (Contribution by), Amanda J. Weed (Contribution by), Alexander V. Laskin (Editor)
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By Kathryn E. Anthony (Contribution by), Francisco Cabezuelo-Lorenzo (Contribution by), Joe Cruz (Contribution by), Karen Freberg (Contribution by), Erin E. Gilles (Contribution by), Gregor Halff (Contribution by), Heather J. Hether (Contribution by), Alexander V. Laskin (Contribution by), Anna A. Laskin (Contribution by), Matias Lievonen (Contribution by), Ismael Lopez Medel (Contribution by), Vilma L. Luoma-aho (Contribution by), Evgeniya D. Malenova (Contribution by), Swateja Nimkar (Contribution by), Joshua D. Phillips (Contribution by), John J. Powers (Contribution by), Alane L. Presswood (Contribution by), Karen C. Theveny (Contribution by), Mia Virolainen (Contribution by), Kevin Y. Wang (Contribution by), Amanda J. Weed (Contribution by), Alexander V. Laskin (Editor)
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Social, Mobile, and Emerging Media around the World: Communication Case Studies is an edited collection of cutting edge research on the practical applications of diverse types of emerging media technologies in a variety of industries and in many different regions of the world. In recent years, emergent social media have initiated a revolution comparable in impact to the industrial revolution or the invention of the Internet. Today, social media’s usage statistics are mind-boggling: almost t...

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