Start You Up: Rock Star Secrets to Unleash Your Personal Brand and Set Your Career on Fire
Turn yourself �up to eleven� with Steve Jones�s unique take on personal branding.
Steve Jones, music industry insider and author of Brand Like a Rock Star, once again takes readers on a trip through rock history to reveal often-overlooked lessons on personal branding. The stories Jones has to tell�how a drummer reinvented his instrument when he lost his arm, why Nikki Sixx�s lifestyle killed him and brought him back, how the forces that nearly tore Fleetwood Mac apart actually made their music better�provide the colorful backdrop for the critical lessons on building a high-power personal brand.
The book is comprised of five sections that outline the �Five Ps of Personal Branding��the building blocks for a personal brand:
� Positioning�discovering the reader�s unique story
� Presentation�laying a framework for communicating personal brands
� Passion�how to turn a love into a life�s work
� Purpose�crafting a personal brand to make the most impact
� Profits�generating a profit, emotionally or fiscally, through personal branding
No matter what stage a career is in, success today in any field requires a rock star personal brand. Start You Up will set readers on the path to the goals they�ve always had�and ones they didn�t know were attainable.
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Steve Jones, music industry insider and author of Brand Like a Rock Star, once again takes readers on a trip through rock history to reveal often-overlooked lessons on personal branding. The stories Jones has to tell�how a drummer reinvented his instrument when he lost his arm, why Nikki Sixx�s lifestyle killed him and brought him back, how the forces that nearly tore Fleetwood Mac apart actually made their music better�provide the colorful backdrop for the critical lessons on building a high-power personal brand.
The book is comprised of five sections that outline the �Five Ps of Personal Branding��the building blocks for a personal brand:
� Positioning�discovering the reader�s unique story
� Presentation�laying a framework for communicating personal brands
� Passion�how to turn a love into a life�s work
� Purpose�crafting a personal brand to make the most impact
� Profits�generating a profit, emotionally or fiscally, through personal branding
No matter what stage a career is in, success today in any field requires a rock star personal brand. Start You Up will set readers on the path to the goals they�ve always had�and ones they didn�t know were attainable.
Start You Up: Rock Star Secrets to Unleash Your Personal Brand and Set Your Career on Fire
Turn yourself �up to eleven� with Steve Jones�s unique take on personal branding.
Steve Jones, music industry insider and author of Brand Like a Rock Star, once again takes readers on a trip through rock history to reveal often-overlooked lessons on personal branding. The stories Jones has to tell�how a drummer reinvented his instrument when he lost his arm, why Nikki Sixx�s lifestyle killed him and brought him back, how the forces that nearly tore Fleetwood Mac apart actually made their music better�provide the colorful backdrop for the critical lessons on building a high-power personal brand.
The book is comprised of five sections that outline the �Five Ps of Personal Branding��the building blocks for a personal brand:
� Positioning�discovering the reader�s unique story
� Presentation�laying a framework for communicating personal brands
� Passion�how to turn a love into a life�s work
� Purpose�crafting a personal brand to make the most impact
� Profits�generating a profit, emotionally or fiscally, through personal branding
No matter what stage a career is in, success today in any field requires a rock star personal brand. Start You Up will set readers on the path to the goals they�ve always had�and ones they didn�t know were attainable.
Steve Jones, music industry insider and author of Brand Like a Rock Star, once again takes readers on a trip through rock history to reveal often-overlooked lessons on personal branding. The stories Jones has to tell�how a drummer reinvented his instrument when he lost his arm, why Nikki Sixx�s lifestyle killed him and brought him back, how the forces that nearly tore Fleetwood Mac apart actually made their music better�provide the colorful backdrop for the critical lessons on building a high-power personal brand.
The book is comprised of five sections that outline the �Five Ps of Personal Branding��the building blocks for a personal brand:
� Positioning�discovering the reader�s unique story
� Presentation�laying a framework for communicating personal brands
� Passion�how to turn a love into a life�s work
� Purpose�crafting a personal brand to make the most impact
� Profits�generating a profit, emotionally or fiscally, through personal branding
No matter what stage a career is in, success today in any field requires a rock star personal brand. Start You Up will set readers on the path to the goals they�ve always had�and ones they didn�t know were attainable.
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Start You Up: Rock Star Secrets to Unleash Your Personal Brand and Set Your Career on Fire
Start You Up: Rock Star Secrets to Unleash Your Personal Brand and Set Your Career on Fire
eBook
$7.99
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Product Details
BN ID: | 2940149180882 |
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Publisher: | Greenleaf Book Group, LLC |
Publication date: | 05/20/2014 |
Sold by: | Barnes & Noble |
Format: | eBook |
File size: | 621 KB |
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