Stick This!: Using Promotional Stickers to Build Identity, Create Word-Of-Mouth and Grow Sales

Because people are becoming less influenced by traditional advertising that interrupts them, marketing is shifting to a more permission and connection based model. There is nothing more effective and influential than word of mouth marketing and endorsements from trusted sources. Studies show that 90% of word of mouth marketing is taking place off-line. So, what are the best tools to help strengthen relationships and encourage those conversations? There is no doubt promotional stickers are a...