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Strategic Management in the Aviation Industry

By Herbert Baum, Werner Delfmann (Editor), Stefan Auerbach
eBook
$65.99
By Herbert Baum, Werner Delfmann (Editor), Stefan Auerbach
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This book provides a comprehensive overview of current strategic challenges and measures required to meet those challenges in a dynamic industry. Experts from aviation practice and management, in addition to acknowledged scholars, contribute to this volume and combine academic expertise with economic and business perspectives in an unprecedented way for the aviation field. The focus is not restricted to passenger airlines. The five parts of the book additionally include chapters on alliance...

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