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Summary: A Whack on the Side of the Head - Roger Van Oech
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This work offers a summary of the book "A WHACK ON THE SIDE OF THE HEAD: How You Can Be More Creative" by Roger Van Oech.
In A Whack On The Side Of The Head, Van Oech argues that creative thinking can yield extremely positive results, and at the best of times can lead to innovative and profitable ideas. Occasionally, however, we all get mental blocks which deter us from thinking outside the box. We feel obliged to follow strict rules and are afraid of making mistakes or coming up with bad id...
In A Whack On The Side Of The Head, Van Oech argues that creative thinking can yield extremely positive results, and at the best of times can lead to innovative and profitable ideas. Occasionally, however, we all get mental blocks which deter us from thinking outside the box. We feel obliged to follow strict rules and are afraid of making mistakes or coming up with bad id...
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