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Sustainable Customer Experience Design: Co-creating Experiences in Events, Tourism and Hospitality

By Bert Smit, Frans Melissen
eBook
$210.00
By Bert Smit, Frans Melissen
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Experiences are an important part of our lives and increasingly represent a crucial topic to address for businesses and professionals. This book focuses on designing, staging and managing experiences within the context of the events, tourism and hospitality industries. It also illustrates current and future developments in these industries and wider society, with an emphasis on sustainable development.

The book offers an innovative approach for successfully creating experiences for (potentia...

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BusinessIndustriesIndustries - General & MiscellaneousGeneral & Heavy Industry - General & Miscellaneous