Sustainable Customer Experience Design: Co-creating Experiences in Events, Tourism and Hospitality

Fully revised and updated, the second edition of this popular text focuses on designing, staging and managing experiences within the context of the events, tourism and hospitality industries. It also explores current and future developments in these industries and wider society, with an emphasis on the potential contribution of events, tourism and hospitality to sustainable development.

The book offers an innovative approach to successfully co-create experiences for (potential) customers ba...