Symbol & Emotion: Design and History of Religious, Political and Commercial Communication

This book presents a starting point to reflect on the role of symbols in our life, in a progression in which past, present and future merge together within a space whose borders are much more diffuse than what we are used to believing.

Why do some images have symbolic value and others do not? What are the similarities between certain symbols emerging from different cultures, distant both in space and time?
From primitive drawings to modern logos, all symbols have aspects in common: they are p...