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The Adventures of Millsport

By Jim Millman
eBook
$5.99
By Jim Millman
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"The Adventures of Millsport" charts the growth and development of one of the most highly respected sports marketing agencies in business history. Launched as a 2-person agency in 1975, Millsport grew to service and represent many of the premier US and global brand marketing leaders, including Visa, Pepsi, GTE, the NFL and NBC Sports. Its success was exemplified by the establishment of the strongest record of long-term client retention in the sports marketing industry, with the agency's 6 l...

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