The Art World Demystified: How Artists Define and Achieve Their Goals

The Art World Demystified: How Artists Define and Achieve Their Goals

by Brainard Carey


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The Art World Demystified: How Artists Define and Achieve Their Goals by Brainard Carey

The Art World Demystified unfolds the confusing and often treacherous terrain of the art world, revealing the inner workings of a system that has few rules but many opportunities. In this volume, artists will find their own questions reflected and addressed, including:

•How does an artist penetrate the inner circle of the art world?
•How do museums choose exhibits?
•How can an artist reach critics and get feedback?
•How do artists make a living, and how much can they expect to make?
•What are the “rules” of the art world?
•Why is it all so mysterious?

Author and successful artist Brainard Carey explores these queries and more, giving concise answers and guidance on such issues as talking to curators, navigating suitable promotion, and maintaining motivation, alongside profiles of well-known artists. He enables, and encourages, readers to not only navigate the mysteries of the artist’s career, but also to create their own mythologies by presenting their work in a way that generates interest, questions, and an invitation to the inner circle.

Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

Product Details

ISBN-13: 9781621534846
Publisher: Skyhorse Publishing
Publication date: 04/19/2016
Pages: 308
Sales rank: 1,224,873
Product dimensions: 6.00(w) x 8.90(h) x 1.00(d)

About the Author

Brainard Carey and his wife Delia Bajo co-founded Praxis, a collaborative that was invited to be part of the Whitney Biennial in 2002 and was given a solo show there in 2007. He has also shown at other venues around the world. Carey also runs a mentoring/educational business that helps artists write grants, exhibit, and advance their careers. He is the author of several books, including Making It in the Art World and New Markets for Artists , both published by Allworth Press. He splits his time between New York City and a studio in New Haven, Connecticut, where he has a radio show on Yale radio called "The Art World Demystified."

Table of Contents

Acknowledgments vii

Introduction ix

Chapter 1 Perspectives on the Art World Interviews Robert Storr John Currin 1

Chapter 2 Why So Mysterious? The Art World Denned Case History Jim 33

Chapter 3 Museums and Nonprofit Institutions 49

Chapter 4 Galleries Interview Betty Cuningham 71

Chapter 5 Myth-Making Basics Case History: Praxis 107

Chapter 6 Teaching and Learning and Jobs for Artists 125

Chapter 7 Interviews Michelle Grabner Arthur Danto Todd Levin Allard van Hoorn 139

Chapter 8 Weaving Your Own Mystery 189

Chapter 9 Talking to Curators Interview Laura Hoptman 197

Chapter 10 Promotion and Networking Presenting Papers 219

Chapter 11 Art Fairs Interview Vicki DaSilva 227

Chapter 12 Collectors Interview Sue Stoffel 257

Afterword 277

Index 283

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