The Boston Consulting Group on Strategy: Classic Concepts and New Perspectives
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A collection of the best strategic thinking from the Boston Consulting Group one of the most prestigious and innovative management consulting firms in the world. For the past forty-two years, The Boston Consulting Group has been shaping the way business is done the world over. This book, a compilation of seventy-five of BCG's most influential articles and thought pieces, is an indispensable source of fresh ideas, insights, and practical lessons for managers, executives, and entrepreneurs in...























