The Brain Advantage: Become a More Effective Business Leader Using the Latest Brain Research
By Madeleine L. Van Hecke, Lisa P. Callahan, Brad Kolar, Ken A. Paller
Narrated by: Erik Synnestvedt
Unabridged — 8 hours, 27 minutes
Audiobook
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with B&N Audiobooks SubscriptionBy Madeleine L. Van Hecke, Lisa P. Callahan, Brad Kolar, Ken A. Paller
Narrated by: Erik Synnestvedt
Unabridged — 8 hours, 27 minutes
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Business leaders are in charge. They are in charge of people, of budgets, of production lines. Most leaders also believe that they are in charge of their greatest resource--their own brain.
But how true is that?
The more we understand about how the brain works, the clearer it becomes that often our brain kicks in before we do. For example:
1. The more expert we become, the less we "think."
2. Our brain can con us into being sure that we're right--even when we're wrong.
3. Without consulting us...
But how true is that?
The more we understand about how the brain works, the clearer it becomes that often our brain kicks in before we do. For example:
1. The more expert we become, the less we "think."
2. Our brain can con us into being sure that we're right--even when we're wrong.
3. Without consulting us...






















