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The Business Book: Big Ideas Simply Explained

By DK
Unabridged — 16 hours, 22 minutes
Audiobook
FREE
with B&N Audiobooks Subscription
By DK
Unabridged — 16 hours, 22 minutes
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Exploring and explaining more than 80 of the world's most important theories and big ideas about trade, commerce, and management, this audiobook offers a fascinating look at the world of business past and present.

A perfect primer on the fundamental tenets of the subject, The Business Book sheds light on some of history's most important milestone developments and the key business strategies used by leading thinkers and gurus from Henry Ford to Steve Jobs.

Each influential business idea is ex...