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The Creative Mindset: Mastering the Six Skills That Empower Innovation

By Jeff DeGraff, Staney DeGraff
Paperback
$19.95
By Jeff DeGraff, Staney DeGraff
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Innovation doesn't come from an algorithm; it comes from the personal creativity of individuals. And creativity is not a gift for the chosen few-it is a process that can be learned. Jeff and Staney DeGraff, two master innovators who have taught and worked with over half of all Fortune 500 companies, introduce six essential creative-thinking skills: Clarify, Replicate, Elaborate, Associate, Translate, and Evaluate, or CREATE. Sequenced as steps, these skills simplify and summarize the most i...

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