The Culture Box: Museums as Media

In The Culture Box, Harley Parker applies Marshall McLuhan’s medium theory to the museum, analyzes the museum as the site of many media, and specifies the ways in which designer-communicators can engage in inter-sense design to connect audiences and artifacts. Parker argues that museums should retrain the sensory perception of visitors and foster cultural engagement, participation, and empathy. In order to accomplish this, he recommends the construction of what he calls a “new centre,” emph...