The Dog Merchants: Inside the Big Business of Breeders, Pet Stores, and Rescuers

The Dog Merchants: Inside the Big Business of Breeders, Pet Stores, and Rescuers

by Kim Kavin


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We love them with all our hearts, but do we really know where our dogs came from? Kim Kavin, author ofLittle Boy Blue,reveals the complex network behind the $11 billion-a-year business of selling dogs.A must-read for the benefit of all dogs, everywhere.

In what promises to become an Omnivore's Dilemmafor dog lovers—breed devotees and adoption advocates alike—The Dog Merchantsis the first book to explain the complex and often surprisingly similar business practices that extend from the American Kennel Club to local shelters, from Westminster champions to dog auctions.

Without judging dog lovers of any stripe, The Dog Merchants makes it clear that money spent among these dog merchants has real-world effects on people and canines. Kavin reveals how dog merchants create markets for dogs, often in defiance of the usual rules of supply and demand. She takes an investigative approach and meets breeders and rescuers at all levels, shedding much-needed light on an industry that most people don't even realize is an industry.

Kavin’s goal is to advance the conversation about how all dogs are treated, from puppy mills to high-kill shelters. She shows that a great deal can be improved by understanding the business practices behind selling dogs of all kinds. Instead of pitting rescue and purebred people against each other,The Dog Merchants shows how all dog lovers can come together with one voice as consumers, on behalf of all our beloved companions.

Product Details

ISBN-13: 9781681771403
Publisher: Pegasus Books
Publication date: 05/03/2016
Pages: 336
Product dimensions: 6.10(w) x 9.10(h) x 1.20(d)

About the Author

Kim Kavin is a widely published award-winning journalist, as well as a volunteer worker dedicated to fostering puppies who have been saved from high-kill shelters but who have not yet been adopted. She lives in Long Valley, N.J., where her hobbies include cooking, wine tasting, and hiking local park trails with her dogs Blue and Ginger.

Table of Contents

List of Abbreviations vii

Introduction xi

Chapter 1 Setting the Base Price 1

Chapter 2 Luxury Packaging 24

Chapter 3 Branding, By Breeding 44

Chapter 4 Freelance Producers 64

Chapter 5 Big Production Companies 82

Chapter 6 The Mega-Distributor 97

Chapter 7 Marketing the Message 115

Chapter 8 Industry Waste 136

Chapter 9 The Upstart Competitor 153

Chapter 10 Repackaging and Rebranding 175

Chapter 11 Lemons Versus Steals 192

Chapter 12 The Genesis and the Future 214

Chapter 13 Smart Shopping 232

Chapter 14 Consumer Intelligence 253

A Note About Spay/Neuter 267

Acknowledgments 269

Bibliography 273

Sources 287

Index 297

About the Author 304

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