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The Dragons' Den Guide to Assessing Your Business Concept

By John Vyge, Dianne Buckner (Foreword by)
eBook
$18.00
By John Vyge, Dianne Buckner (Foreword by)
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How to assess your business concept's potential to win customers

The Dragons' Den Guide to Assessing Your Business Concept is designed to help entrepreneurs assess whether they actually have a market for their business concept. Before anyone invests valuable time and resources to a slow-growth or no-growth business idea, this step-by-step approach will allow entrepreneurs to test an idea in an unflinching, reality-based way. Case studies sourced from Canada and the US and stories from entre...

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BusinessSmall BusinessEntrepreneurship