The Empathy Edge: Harnessing the Value of Compassion as an Engine for Success

Furious customers? Missed deadlines? Failed products? The problems your business faces may stem from a single issue: lack of empathy.

In this practical playbook for organizations of all types, Maria Ross pairs her knowledge as a branding expert with proven research and fascinating stories from executives, changemakers, and community leaders to prove that empathy is great for business—and may transform you at a personal level, too.

Ross shows why your business needs to cultivate more empathy n...