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The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google
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NEW YORK TIMES*BESTSELLER
USA TODAY*BESTSELLER
Amazon, Apple, Facebook, and Google are the four most influential companies on the planet.*Just about everyone thinks they know how they got there. Just about everyone is wrong.*
For all that's been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.
Instead of buying the myths these companies broadcast, Galloway asks fundamental questions. How did the Four ...
USA TODAY*BESTSELLER
Amazon, Apple, Facebook, and Google are the four most influential companies on the planet.*Just about everyone thinks they know how they got there. Just about everyone is wrong.*
For all that's been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.
Instead of buying the myths these companies broadcast, Galloway asks fundamental questions. How did the Four ...