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The Franchisee Handbook: Everything You Need to Know About Buying a Franchise

By Mark Siebert
Narrated by: Al Kessel
Unabridged — 7 hours, 43 minutes
Audiobook
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By Mark Siebert
Narrated by: Al Kessel
Unabridged — 7 hours, 43 minutes
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Mark Siebert, franchise expert and author of Franchise Your Business, flips his script from franchising your existing business to offer entrepreneurs a comprehensive guide to succeeding as franchisees.



The Franchisee Handbook shows listeners how to take a systematic approach to assess and invest in franchise opportunities so they end up with the right fit for their entrepreneurial style. Sharing tales from the trenches and real-world anecdotes from successful franchises (and a few cautionar...