The Greater the Risk: The Improbable Rise of an Israeli International Business Leader and Peacemaker

"Shaked traces a life of grand ambitions from its humble origins to...how he ended up making enough money to try and broker peace.... [I]nsights, lessons, history, and a witty warmth abound." -BookLife from Publishers Weekly

"...a rare memoir that is both inspirational and instructive.... [A] blueprint for using success to create social impact." -Seattle Book Review

"Avi Shaked's gripping story is that of an Israeli who bridged the worlds of international business and peace-building...offer[i...