The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future

The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future

by Kevin Kelly

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Overview

A New York Times Bestseller

From one of our leading technology thinkers and writers, a guide through the twelve technological imperatives that will shape the next thirty years and transform our lives


Much of what will happen in the next thirty years is inevitable, driven by technological trends that are already in motion. In this fascinating, provocative new book, Kevin Kelly provides an optimistic road map for the future, showing how the coming changes in our lives—from virtual reality in the home to an on-demand economy to artificial intelligence embedded in everything we manufacture—can be understood as the result of a few long-term, accelerating forces. Kelly both describes these deep trends—interacting, cognifying, flowing, screening, accessing, sharing, filtering, remixing, tracking, and questioning—and demonstrates how they overlap and are codependent on one another. These larger forces will completely revolutionize the way we buy, work, learn, and communicate with each other. By understanding and embracing them, says Kelly, it will be easier for us to remain on top of the coming wave of changes and to arrange our day-to-day relationships with technology in ways that bring forth maximum benefits. Kelly’s bright, hopeful book will be indispensable to anyone who seeks guidance on where their business, industry, or life is heading—what to invent, where to work, in what to invest, how to better reach customers, and what to begin to put into place—as this new world emerges.

Product Details

ISBN-13: 9780698183650
Publisher: Penguin Publishing Group
Publication date: 06/07/2016
Sold by: Penguin Group
Format: NOOK Book
Pages: 336
Sales rank: 238,824
File size: 765 KB

About the Author

Kevin Kelly helped launch Wired magazine and was its executive editor for its first seven years. He has written for The New York Times, The Economist, Science, Time, and The Wall Street Journal among many other publications. His previous books include Out of Control, New Rules for the New Economy, Cool Tools, and What Technology Wants. Currently Senior Maverick at Wired, Kelly lives in Pacifica, California.

Table of Contents

Introduction 1

1 Becoming 9

2 Cognifying 29

3 Flowing 61

4 Screening 85

5 Accessing 109

6 Sharing 135

7 Filtering 165

8 Remixing 193

9 Interacting 211

10 Tracking 237

11 Questioning 269

12 Beginning 291

Acknowledgments 299

Notes 301

Index 317

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