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The Making of Consumer Culture in Modern Britain
By Peter Gurney
eBook
$43.15
By Peter Gurney
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CHOICE OUTSTANDING ACADEMIC TITLE AWARD WINNER 2018
It is commonly accepted that the consumer is now centre stage in modern Britain, rather than the worker or producer. Consumer choice is widely regarded as the major source of self-definition and identity rather than productive activity. Politicians vie with each other to fashion their appeal to 'citizen-consumers'.
When and how did these profound changes occur? Which historical alternatives were pushed to the margins in the process? In wh...
It is commonly accepted that the consumer is now centre stage in modern Britain, rather than the worker or producer. Consumer choice is widely regarded as the major source of self-definition and identity rather than productive activity. Politicians vie with each other to fashion their appeal to 'citizen-consumers'.
When and how did these profound changes occur? Which historical alternatives were pushed to the margins in the process? In wh...