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The Man Behind the Curtain: Encouraging, Cajoling, Begging and Other Time Honored Management Techniques

By Ron Elgin
eBook
$16.99
By Ron Elgin
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The Man Behind The Curtain is a humorous account of Ron Elgin's forty-year career in intensely challenging, extraordinarily competitive, and sometimes insanely whacky advertising agency business. Ron's best-selling prequel, Huckster: My Life as an Ad Man, told the hilarious tale of how he co-founded one of the region's most successful agencies and taught readers a thing or two about advertising, PR, marketing, business and life. Readers showered Huckster with praise and requested more. So h...

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