The Mattel Archive

An original and definitive illustrated history of Mattel, told playfully through the pages of the beautifully designed catalogs with which it announced the introduction of its iconic toys. A book that will tug nostalgic heartstrings, and a treasure trove of vintage graphics and illustrations for design lovers.

Celebrating eighty years of the most influential toy company in the world, this landmark publication is a captivating journey through the vibrant history of Mattel, a name synonymous w...