The New Psychology of Sales Performance: Why Positive, Persevering, Gritty Extraverts Will Transform Your Sales Force, and How to Find Them

The New Psychology of Sales Performance sheds new light on the decades old challenge of finding and hiring successful salespeople. In this book, Dr. Coomer outlines his research findings based on a unique database of highly successful salespeople. He provides an explanation of the personality model known as HEXACO and provides highly actionable information to help you understand and identify the personality traits that lead to better sales performance. As a bonus, Dr. Coomer makes his propr...