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The Pricing Model Revolution: How Pricing Will Change the Way We Sell and Buy On and Offline

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An incisive and accessible blueprint to pricing your company’s products and services

In The Pricing Model Revolution: How Pricing Will Change the Way We Sell and Buy On and Offline, world renowned pricing expert Danilo Zatta delivers an essential and engaging blueprint to building an enduring competitive advantage with insightful pricing models. In the book, you’ll learn to identify the best monetization approaches for your products and how to execute the one that makes the most sense for y...