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The Solution-Centric Organization

By Robert Kear, Keith M. Eades
Hardcover
$50.00
By Robert Kear, Keith M. Eades
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The Solution-Centric Organization provides a comprehensive framework for moving companies away from a product/price orientation to a successful, solution-centric approach that includes sales, marketing, communication, and a problem-solving mentality.

Written by the CEO and Marketing VP of Sales Performance International (SPI)_a company that has trained thousands of senior managers in the principles of Solution Selling®_this business-building resource shows how to transform an organization s...

Categories

BusinessManagement & LeadershipMarketing & SalesOrganizational BehaviorOrganizational Behavior - General & MiscellaneousSalesCustomer ServiceMarketing & Sales Management