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The Sound of Leadership: Presidential Communication in the Modern Age

By Roderick P. Hart
Paperback
$33.00
By Roderick P. Hart
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Why did Gerald Ford speak in public once every six hours during 1976? Why did no president spreak in Massachusetts during one ten-year period? Why did Jimmy Carter conduct public ceremonies four times more often than Harry Truman? Why are television viewers two-and-a-half times more likely to see a president speak on the nightly news than to hear him speak?

The Sound of Leadership answers these questions and many more. Based on analysis of nearly 10,000 presidential speeches delivered betwe...

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