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The Spiral of Silence: New Perspectives on Communication and Public Opinion

By Wolfgang Donsbach (Editor), Charles T. Salmon (Editor), Yariv Tsfati (Editor)
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By Wolfgang Donsbach (Editor), Charles T. Salmon (Editor), Yariv Tsfati (Editor)
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Since its original articulation in the early 1970s, the 'spiral of silence' theory has become one of the most studied theories of communication and public opinion. It has been tested in varied sociopolitical contexts, with different issues and across communication systems around the world. Attracting the interest of scholars from communication, political science, sociology, public opinion and psychology, it has become both the subject of tempestuous academic debate as well as a mainstay in ...

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