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The Three Value Conversations: How to Create, Elevate, and Capture Customer Value at Every Stage of the Long-Lead Sale
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$38.00
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The three conversations B2B sale pros must have with customers to control every step of long lead buying cycle
The Three Value Conversations provides the tools and methods you need to differentiate you and your solution from the competition, elevate value to the right decision maker, and maximize all sales opportunities across the entire long lead buying cycle.
Based on extensive research, the authors’ program enables salespeople to articulate value in three essential conversations with the...