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This IS the Day: A Year of Observing Unofficial Holidays about Ampersands, Bobbleheads, Buttons, Cousins, Hairball Awareness, Humbugs, Serendipity, Star Wars, Teenagers, Tenderness, Walking to School, Yo-Yos, and More

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What does a slab of bacon have to do with marital fidelity? Who wrote the Chicken Dance? Why are there two days to celebrate eating ice cream for breakfast? Did Jesus have a tattoo?

This Is the Day is a yearlong journal of observing national days for things as diverse and weird as bobbleheads, Yo-Yos, hairball awareness, and serendipity. Taylor-Troutman explores his local North Carolina community and delves into ancient history. Alongside his family, friends, and church congregation, he fin...